Inspired by Guam’s iconic Two Lovers Point, 2 Lovers Chocolate was created to blend traditional island flavors with modern craft chocolate. The goal was to design an affordable yet premium product that resonates with the next generation of Pacific Islanders, evoking a sense of home and heritage in every bite.
Concept
Concept
The challenge was to create a brand identity that felt both rooted in Chamorro culture and appealing to a younger audience. I focused on a balance of authenticity and modern aesthetics, designing packaging that would stand out while maintaining a sense of tradition. From earthy tones and island-inspired patterns to a sleek, minimal sleeve wrap, every element was chosen to reflect the warmth and craftsmanship of the brand.
Logo Sketches
Color Palette
Through research into Chamorro motifs and Pacific Island design traditions, I developed a visual identity that tells a story. By incorporating cultural symbols and a rich color palette, I ensured the brand captured both the nostalgia of the past and the aspirations of a new generation. Iterations and feedback loops helped refine the final design, making it both visually compelling and production-friendly.
Type
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